Latest Thinking
Latest thoughts, strategies, and actionable advice on digital marketing.

How to Get More Instagram Followers in 2026 Proven Growth Strategies That Actually Work
Want to grow your Instagram in 2026 and actually gain real, engaged followers, not just bots or dead accounts? In this video, I break down proven, up-to-date strategies for how to get more Instagram followers in 2026, using what’s currently working with the Instagram algorithm. Whether you’re a b…

Free & Paid Tools Everyone Needs to Organize Their Social Media Best Apps for 2026
Struggling to keep your social media organized? In this video, we break down the best free and paid tools you need to streamline your content, schedule posts, and stay consistent across all platforms. Whether you’re a content creator, small business owner, or social media manager, these tools wil…

How I Use ChatGPT to Grow and Scale My Social Media Business
In this video, I break down exactly how I use ChatGPT to support and grow my social media business. From content ideas and captions to client work and productivity hacks, I’ll show you the tools and strategies that save me time and help me stay consistent. Whether you’re a content creator, social…

From Engineering to Social Media Success: A Conversation with Angelina Tadros
In this episode of Your Social Media Compass, Jaclyn Baker is joined by Angelina Tadros, the founder of Socially Formal, a social media consultancy that helps businesses strengthen their digital presence. Angelina shares her fascinating journey from civil engineering to starting her own online bo…

The Power of Social Media for Founders with Ford Coleman
Welcome back to Your Social Media Compass! In today’s episode, Jaclyn Baker sits down with Ford Coleman, founder of a business that connects companies with talented college students for job and internship opportunities. Ford shares his journey from creating a side gig to launching a full-fledged…

Mastering LinkedIn: Building a Personal Brand with Nikolett Jaksa
In this episode of Your Social Media Compass, host Jaclyn Baker sits down with Nikolett Jaksa a personal brand strategist, LinkedIn coach, ghostwriter, and student of tourism management. Nicolett shares her journey of growing her LinkedIn following to an impressive 18,000 in less than a year, off…

Mastering LinkedIn Growth: Strategies for Success with Fatima Khan
In this episode, host Jaclyn Baker sits down with Fatima Khan, founder of LinkedIn Tea, to discuss how she built a thriving LinkedIn coaching business from the ground up. Fatima shares her journey from working a 9-to-5 marketing job to becoming a top-ranked LinkedIn creator with over 50,000 follo…

From Burnout to Business: A Physical Therapist’s Leap into Entrepreneurship
In this episode of Your Social Media Compass, host Jaclyn Baker chats with physical therapist and business owner Dr. Daniel Komforti about his journey from burnout in the traditional healthcare system to launching his own cash-based practice in Orlando, Florida. They discuss the challenges of st…

Social Media Compass: Navigating Business Growth with Jasmine Jex
Welcome to Your Social Media Compass, the podcast guiding you through the ever-changing landscape of branding, marketing, and social media! Hosted by Jaclyn Baker, this episode features an insightful conversation with Jasmine Jex, co-founder of Oko Strategy, a thriving branding and marketing agenc…
