Host Jaclyn Baker welcomes listeners back to Your Social Media Compass and introduces her two guests, Amy and Zoe—co-CEOs of Rosie’s Roadshow.
The conversation dives into their journey of building a business that addresses the needs of the aging population, caregivers, and animal lovers while fostering intergenerational connections.
Zoe, a seasoned marketer and strategist, shares how the passing of her grandmother in 2023 inspired the creation of Rosie’s Roadshow.
Amy, with her HR background, reflects on how her professional experiences and a serendipitous connection with Zoe led to their partnership.
Together, they emphasize the importance of authentic connections, inclusive spaces, and holistic approaches to marketing and company culture.
The duo highlights the growing trend of “conscious consumerism,” where customers align with businesses that prioritize employee well-being and ethical practices. They also share insights on fostering emotional connections, building trust, and how marketing reflects the heart of a business.
Looking ahead, Amy and Zoe reveal ambitious plans for 2025, including 12 business-to-business events across Southern Ontario, virtual events, and a large public gathering to raise awareness about aging, retirement preparedness, and caregiving.
They stress the value of curiosity, progress over perfection, and starting before you’re ready to achieve meaningful impact.
This episode is a blend of inspiration, practical advice, and heartfelt storytelling—perfect for anyone interested in marketing, business leadership, or the human side of entrepreneurship.
Zoë Share: https://www.linkedin.com/in/zoeshare/
Amy Altwerger: https://www.linkedin.com/in/amy-peopleopscollective/
Rosie’s Roadshow: https://rosiesretirementroadshow.com/
Check out more posts below...
Get In Touch
Please complete the form below and provide a brief description of your needs.