Latest Thinking
Latest thoughts, strategies, and actionable advice on digital marketing.
No Matter Where You Are – You’re in a Crowded Market With Chris Roussakis
In this episode of Your Social Media Compass, host Jaclyn Baker sits down with Chris Roussakis of Phantom Productions. Based in Ottawa, Canada, Phantom Productions is a film and animation studio with a unique advantage, it’s a sister company to an ad agency. Chris shares how this setup allows them…
Introducing Sarah Turner: Co-founder and CEO of CeraThrive – A Neurotechnology Company
Start Thriving: Simple, safe, and effective Red Light Therapy to improve your Gut – Brain’s performance at home in just 10 minutes a day About Sarah: Science research background and an inquisitive mind with the ability to communicate scientific ideas with a passion. I am interested in all aspects…
Never Underestimate The Power of Word of Mouth Marketing: Robert Kohler
Hello, everybody, and welcome back to Your Social Media Compass. My name is Jaclyn Baker and I’m very excited to be here with my friend Robert Kohler. He’s awesome. He’s great. He’s super nice. And I’m excited for you to learn a bit more about him, and his company So we’re just going to dive…
Declutter Your Feed: Tips for a Clean, Curated Social Experience
So today we’re going to be talking all about how to keep your social media pages clutter free.
Unlocking Growth: Proven Strategies to Boost Your Social Media Followers
Hello there everyone, and welcome back to Your Social Media Compass. My name is Jaclyn Baker and I’m your host. Thank you so much for taking the time to join me here today. Today we’re going to be talking about the age old question we get all the time, and that is how to get…
Top Social Media Trends for 2024: What to Expect and How to Prepare
At J Baker Media, we’ve analyzed the latest data and industry insights to bring you the top social media trends for 2024. Here’s what to expect and how you can prepare your business for these changes. 1. Rise of Short-Form Video Content Short-form video content, such as TikTok clips, Instagram Re…
Local vs. Global: Crafting a Social Media Strategy for Toronto Businesses
Should Toronto-based businesses adopt a global approach to their social media strategy, or is a locally focused strategy the key to success in this vibrant city? At J Baker Media, we understand the intricacies of Toronto’s market and the significance of tailoring social media strategies to match…
Building a Strong Brand Identity on Social Media
In the digital era, social media is not just a platform; it’s a significant landscape where brands live and breathe. Establishing a strong brand identity on social media is crucial, as it’s often the first point of contact between a brand and its potential customers. Statistics underscore the imp…
Unleash the Potential: How to Boost Your Facebook Followers in Toronto
With its enormous user base, Facebook offers local businesses and individuals a golden opportunity to connect with the vibrant Toronto community. In this blog post, we’ll unveil strategies tailored specifically for Toronto-based users to gain more Facebook followers and amplify their online influ…