Mastering LinkedIn: Building a Personal Brand with Nikolett Jaksa

In this episode of Your Social Media Compass, host Jaclyn Baker sits down with Nikolett Jaksa a personal brand strategist, LinkedIn coach, ghostwriter, and student of tourism management. Nicolett shares her journey of growing her LinkedIn following to an impressive 18,000 in less than a year, offering insights into how she achieved this growth through authentic, value-driven content.

Nikolett discusses the importance of engagement on LinkedIn, emphasizing the power of responding to comments, building relationships, and never pitching services in the first message. She also dives into her services, which include one-on-one coaching, a coaching program, ghostwriting, and workshops, and shares how LinkedIn has become a key tool for generating inbound leads and business opportunities.

She highlights the supportive, positive nature of the LinkedIn community, especially in contrast to platforms like Instagram and TikTok, which can often feel toxic. Nikolett also touches on the significance of authenticity in building a personal brand and encourages listeners to get started on LinkedIn, regardless of their industry.

As for future plans, Nikolett is excited to be launching her website and newsletter soon, and she shares valuable advice on staying proactive and protecting your online presence.

Tune in for a deep dive into personal branding, LinkedIn strategies, and how to make the most of opportunities on this unique platform.

Get in Touch: Nikolett can be reached via LinkedIn, where she offers both paid and discovery calls to support personal and professional growth.

https://www.linkedin.com/in/nikolettjaksa

Key Takeaways:

• Authenticity and value-driven content are key to growing your LinkedIn presence.
• Engage with your audience consistently, especially by commenting on industry peers’ posts.
• Start with conversation, not sales, when connecting with potential clients.
• LinkedIn offers a unique, supportive community for business owners and professionals.